Vision and strategy

Our vision

Delivering quality insurance for brokers and customers

Our strategic priorities

Equity Red Star – to deliver market leading performance based on careful segmentation and targeting

Equity Direct Broking Limited – to grow through affinity deals and transfers

Customer service – to exceed expectations with our speed, reliability and attitude

Systems and data – to improve the use of technology in delivering our services to market

Productivity – to remain competitive in an increasingly difficult market

“I am excited by our prospects and believe the next few years will present many opportunities. Offering great products, supported by unmatched customer service, will be the key to building on success.”
Neil Utley,
Chief Executive Officer